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Why You Should Choose Video

Why should you consider using videos to market your business? There are many good reasons, but to start, it’s a fact that 90% of information transmitted to the brain is visual, and visual information is processed 60,000X faster than text. This means that you can pack a ton of persuasive information into a very short video, but you may wonder how that translates to the successful advertisement of your business, and you’d be right to do so.

Video Attracts Visitors

Well, videos attract two to three times as many monthly visitors to your web page versus a text or photo only page and doubles the time a visitor spends on said page (MarketingSherpa). As an added benefit, a page with video also has a 157% increase in organic traffic from search engines, and according to Forrester Research, it is 50x easier to achieve a page 1 ranking on Google with a video. This means a significant increase in traffic, both through the natural preference people show to videos and through a higher ranking on Google, which makes it easier for potential customers to find your business in the first place.

Video ROI

So, video marketing is effective for exposing your business to more people, but how much does it help generate sales? The Step2 Company found that shoppers who viewed their videos were 174% more likely to purchase than viewers who did not (Retail Touchpoints). That’s nearly triple the sales from the same potential customers!

Effective Video Marketing

However, effective use of local video marketing techniques is often confusing, and it is difficult to get the same great results other businesses have had on your own. We offer a wide variety of video services for advertising your business online. We’ve put in the time to find out which videos are effective, and which ones fade away with only a handful of views, and offer that expertise to you, our valued customers.

Video Marketing Consultation

If you’re interested in the SEO or sales benefits that have been proven by the use of video, or if you’d like to discuss our services with us, we invite you to contact us.

While it would take a long, long time to explain how it all works, it only takes a few minutes for us to determine your business’ wants and needs and work out a program to get your business exposure through the use of videos as soon as possible. Our cost is very competitive, and our commitment to the very best marketing of your business sets us aside from the many other companies offering similar services. Give us a call today for a free consultation, and we’ll start working as soon as possible to help your business see the benefits of video marketing on a timeline that works for you.